Law 21 — Play a Sucker to Catch a Sucker — Seem Dumber Than Your Mark

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No one likes feeling stupider than the next person. The trick, then, is to make your victims feel smart — and not just smart, but smarter than you are. Once convinced of this, they will never suspect that you may have ulterior motives.

Greene at his most ethically-flimsy. The cleansed version in modern practice: avoid the failure mode where your competence is the threat to cooperation. Sometimes the best move is to deliberately let the counterparty surface their plan first (especially in a negotiation). But this works once or twice per relationship; the third time, you're labeled clever, which is exactly the label L21 is trying to avoid.

Vanity is a weapon — used against you, but also usable in your favor. Feigning incompetence to let a counterparty show their cards.

How it's structured

  1. Body (verbatim) No one likes feeling stupider than the next person. The trick, then, is to make your victims feel smart — and not just smart, but smarter th…
  2. Doctrine paraphrased Vanity is a weapon — used against you, but also usable in your favor. Feigning incompetence to let a counterparty show their cards.
  3. Where this sits in the operator's spine Greene at his most ethically-flimsy. The cleansed version in modern practice: *avoid the failure mode where your competence is the threat to…

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